Beth Campbell Duke
Expertise: Education
Job Title: Principal, CampbellDuke Personal Branding
Training: Bachelors Degree
Years of Experience: 15-20 Years
Other Expertise: Prior to retraining as a secondary science specialist, I worked for 10 years in the agricultural biotechnology sector - first as a lab technician and then in the capacity of regulatory affairs officer. I have experience working with events - volunteering with and then running the office for the Canada-Wide Science Fair when it was hosted in Saskatoon in 2002. I also have published scientific articles and educational research and curriculum documents. I am currently honing my public speaking skills, having recently spoken at IdeaWave.ca in Victoria and TEDxComoxValley.
Other Accomplishments: Recent speaking gigs have included IdeaWave and TEDxComoxValley.
I help clients find or create work they LOVE. My ‘Personal Brand-ifesto’, encourages people to take a new perspective on work by thinking of themselves not as ‘human resources’ but as human beings who have the right and responsibility to themselves, their families and their communities to find or create work they LOVE. I help people uncover and leverage their strengths and create effective personal marketing strategies allowing them to build long-term work-life success.
I now work predominantly with groups of post-secondary students, providing motivational speaking and hands-on workshops designed to help people take a new perspective on work and giving them the tools they need to make it a reality. My public speaking presentations are based on a theme of work and career-education empowerment for students and adults alike. I'm stoked that my presentations have been described as ‘humourous and compelling’ on Twitter!
In a ‘past life’ as a secondary school educator, I engaging a wide variety of young adults in their education and future careers, regardless of area or level of study. I've gladly worked with students in modified, regular and advanced stream programming, and was honoured to be selected to work with colleagues on the re-design of a ‘Career and Academic Readiness’ program for ‘at-risk’ students. A former principal and mentor described me as an ‘ethical educational leader’, but in my estimation, the highest accolade came when I overheard one student telling another, ‘just go and ask her, she’ll explain it to you so you get it.’
Latest Posts Written by Expert Beth Campbell Duke
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Written on October 19, 2011 by Beth Campbell Duke
If you want to find work you LOVE, work that pays you enough to meet your loan obligations and move out of your parents’ basement when you graduate, then it’s critical you address the 3 biggest mistakes that most of us make while we’re still in school. Putting some thought and action into your job search at the beginning of your education will allow you to increase your chances of finding not just any old job, but one you LOVE. Continue reading →
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Category: Back To College, Career, Expert Articles, Life
Tags: career tips, career training, graduation, job
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Written on August 31, 2011 by Beth Campbell Duke
If you’re currently looking for work, or will be in the next year or two, then you’re probably aware that your Facebook presence will be looked at by a potential employer. There are things you can do to create a professional Facebook presence and maintain your personal private space. Here’s how to do it. Continue reading →
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Category: Career, Expert Articles, How To
Tags: career tips, facebook, social media
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Written on July 19, 2011 by Beth Campbell Duke
In a previous post, I gave pointers to setting up and using LinkedIn so that it could be incorporated into your personal marketing social media strategy. I could hear the resounding chorus of, “My what, now?” so I’ll outline how … Continue reading →
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Category: Career, Expert Articles
Tags: career tips, facebook, how to, resume, social media
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Written on June 22, 2011 by Beth Campbell Duke
Regardless of your age or level of work experience, LinkedIn is a valuable yet seriously under-used resource available to anyone who wants to find or create work. LinkedIn has been described as ‘Facebook for Professionals’, and there’s a lot to be said for this comparison. In order for it to ‘work’, you’ve got to be there interacting with people – just like on Facebook. Continue reading →
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Category: Career, Expert Articles, Tools
Tags: career tips, resume, social media, technology