BBA, Business Administration - Marketing
Earn your Bachelor of Business Administration in Business Administration with a Concentration in Marketing from Berkeley College.
In order to secure the success of any product or service on the marketplace, assistance is needed to identify potential customers and motivate them to make a purchase decision. Individuals who are up to this task will find Berkeley College’s Marketing B.B.A. degree very gratifying.
Students come to understand the dynamics of growing competition that compels organizations to hire marketing professionals to execute marketing programs for their success. Through Berkeley College’s Marketing program, students investigate the market analysis, advertising, and promotion that goes into a product launch. The curriculum includes business administration, and courses created to cultivate the skills to examine, plan, implement, and manage the creation of demand with targeted customers.
Areas of Study: Business, Administration, Marketing
Degree Type: Bachelor's Degrees